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Small Business and Lightweight CRM for 2022

Small Business and Lightweight CRM for 2022

In this article we will be discussing Small Business and Lightweight CRM for 2022. As a small business, you might not think that you need a CRM or that it would be too expensive. However, there are many CRM options available that are tailored for small businesses and are very affordable.

A CRM can help you keep track of your customers, prospects, and sales. It can also help you automate some of your marketing and sales tasks. We will be discussing some of the best CRM options for small businesses in 2022.

 

Small Business and Lightweight CRM for 2022

 

What we will cover in this article is:

- What is a CRM Software

- Why your small business needs a CRM

- The best small business CRM Software options in 2022

 

So if you are a small business owner or are thinking about starting a small business, then this article is for you.

 

What is CRM Software

Customer Relationship Management (CRM) Software is a software application that helps small businesses manage and track their customer interactions. CRM software is used to store customer data, track customer interactions, and create marketing and sales reports.

CRM software was first created in the early 1990s by Siebel Systems and Vantive. CRM software was originally designed to help large businesses manage their customer relationships. However, over the years, CRM software has been adopted by small businesses.

 

The first CRM software application was Siebel Systems' Sales Application, which was released in 1993. Siebel Systems was founded by Tom Siebel, who had previously worked at Oracle Corporation. Vantive was founded in 1987 by Bob Aiello and Dave Duffield. Vantive's CRM software was released in 1995. In the early 2000s, Salesforce was founded by Marc Benioff. Salesforce's CRM software was designed for small businesses and was released in 2001.

 

What is CRM Software?

 

Over the years, the use of CRM software has evolved. CRM software is now used to track customer interactions across multiple channels, including email, social media, and phone calls. CRM software is also used to create marketing and sales reports. In addition, CRM software is now used to create customer profiles, segment customers, and create targeted marketing campaigns.

 

Why your small business needs CRM - Small Business CRM?

As a small business owner, you are always looking for ways to streamline your processes and make your life easier. You wear many hats and are always looking for ways to save time and money. One way to do this is to invest in a CRM (customer relationship management) system.

A CRM system will help you keep track of your customers and prospects, as well as your interactions with them. It can also help you automate some of your marketing and sales processes.

 

There are many reasons why a small business needs a CRM system. Here are just a few:

1. Keep track of your customers and prospects

With a CRM system, you can keep track of your customers and prospects in one place. This is important because it allows you to see the big picture when it comes to your business relationships.

 

2. Automate your marketing and sales processes

With a CRM system, you can automate your marketing and sales processes. This means that you can set up your system to do things like send out automated emails or create targeted marketing lists. This can save you a lot of time and money in the long run.

 

Automate Sales and Marketing Processes

 

3. Get insights into your business

A CRM system can also give you insights into your business. For example, you can see which marketing campaigns are working and which ones are not. You can also see which salespeople are closing the most deals. This information can be invaluable in helping you grow your business.

 

4. Stay organized

A CRM system can help you stay organized. This is important because it can help you keep track of your customers, your sales, and your marketing. With a CRM system, you can have all of your business information in one place.

 

5. Save time

A CRM system can save you time. This is because you can automate your marketing and sales processes. This can free up your time so that you can focus on other aspects of your business.

 

6. Save money

A CRM system can also save you money. This is because you can automate your marketing and sales processes. This can save you money on things like printing and postage.

 

7. Grow your business

A CRM system can help you grow your business. This is because you can use your CRM system to get insights into your business. With this information, you can make decisions that will help you grow your business.

 

As you can see, there are many reasons why a small business needs a CRM system. If you are not using a CRM system, then you are missing out on a lot of benefits. Investing in a CRM system can help you save time, money, and grow your business.

 

What to look for in a Customer Relationship Management Software for Small Businesses

There are a few key things to look for when choosing a CRM software for small businesses.

First, the software should be affordable. It doesn’t make sense to spend a lot of money on a CRM system if you’re a small business.

Second, the software should be easy to use. A lot of CRMs can be quite complex, and if you’re not tech-savvy, you might not be able to use all the features. Look for a CRM that’s designed for small businesses and is easy to use.

Third, the software should have all the features you need. Make a list of the must-have features and the nice-to-have features, and then look for a CRM that has them all.

 

What to look for in CRM Software

 

Here are some of the key CRM features to look for in a small business CRM:

-Affordable

-Easy to use

-Contact management

-Lead generation

-Opportunity management

-Pipeline management

-Sales forecasting

-Reporting

-Integrations

-Collaboration for sales teams

 

Tell me the best CRM software for small business?

The best CRM software for small businesses is Skhokho Business Software. Skhokho was specifically designed with small businesses in mind with just the right amount of features that small businesses use on a day to day basis.

Skhokho is lightweight and affordable, convenient and user friendly and ideal for business owners on the move.

 

Let us compare small business CRM to a more complex CRM like Salesforce:

Salesforce is a great CRM for larger businesses because it is very comprehensive and customizable. However, this also means that it is more expensive and complex than Skhokho.

Skhokho, on the other hand, is more affordable and user-friendly, making it ideal for small businesses. It is also convenient for business owners on the go, as it can be accessed from any device with an internet connection.

So, if you are looking for the best CRM software for small businesses, Skhokho is the way to go!

 

Small Business CRM

 

Skhokho key features include:

- Contact Management System - keep your business contacts in one place, segregate your contacts in to groups and run small scale email marketing campaigns

- Lead Management - sales pipeline management

- Records meetings, notes and documents associated with sales activities

- Track lead conversion rates, the value of your sales efforts and value of sales runway

- Sales analytics

- User friendly interface

- Marketing automation with Zapier

 

How much does CRM for small business cost?

There is a lot of CRM software on the market, and the price can vary widely. Skhokho CRM is one of the most affordable options, starting at just $20 per month for up to 3 users included in the price. HubSpot Sales CRM is another option that is priced similarly.

Salesforce CRM is a more comprehensive option, but it comes at a higher price point, starting at $25 per user per month. Zoho CRM is another comprehensive option that starts at $25 per user per month.

So, how much does CRM for small business cost? It really depends on the features you need and the size of your business. Skhokho CRM and HubSpot Sales CRM are great for small businesses on a budget, while Salesforce CRM and Zoho CRM are better for larger businesses with more complex needs.

Based on the current available CRM software options and prices - Skhokho comes out at the best CRM for small business in 2022 if you look at: (1) best value for money and (2) lightweight CRM software.

 

What are CRM benefits?

In order to find the best customer relationship management software for small businesses, it’s important to understand the benefits of CRM. By having a clear understanding of how CRM can help your business, you’ll be able to find a software that meets your specific needs.

 

Benefits of CRM Software

 

Some of the most common benefits of CRM include:

1. Improved customer service – With CRM, businesses are able to track customer interactions and preferences. This information can be used to improve the overall customer experience.

2. Increased sales – CRM can help businesses track sales leads and conversion rates. This information can be used to improve sales strategies and increase overall sales.

3. Better marketing – CRM can help businesses track customer data and preferences. This information can be used to create targeted marketing campaigns that are more likely to convert.

4. Reduced costs – CRM can help businesses automate tasks and processes. This can lead to reduced labor costs and improved efficiency.

5. Improved decision making – With CRM, businesses have access to data and analytics. This information can be used to make informed decisions about the future of the business.

 

CRM can offer a wide range of benefits to small businesses. By understanding the benefits of CRM, you’ll be able to find a software that meets your specific needs.

 

What is lightweight CRM?

As we have already defined CRM software, let us now look specifically at lightweight CRM and what that is. In order to understand lightweight CRM, we must first look at the CRM software market and how it has changed in recent years.

The CRM software market has changed dramatically in recent years. One of the most notable changes has been the rise of cloud-based CRM software. This has changed the playing field in a number of ways, but one of the most significant changes has been the price point.

Traditionally, CRM software has been expensive. The price tag has been one of the biggest barriers to entry for small businesses. However, with the rise of cloud-based CRM software, the price point has become much more affordable.

Lightweight CRM is a term that is used to describe CRM software that is affordable and easy to use. The two main characteristics of lightweight CRM are affordability and ease of use.

 

Lightweight CRM

 

Affordability

The first characteristic of lightweight CRM is affordability. As we have already mentioned, the price point of CRM software has come down significantly in recent years. However, there are still a number of CRM software options that are out of reach for small businesses.

Lightweight CRM software is designed to be affordable for small businesses. The price point is usually lower than traditional CRM software, making it more accessible for small businesses.

 

Ease of use

The second characteristic of lightweight CRM is ease of use. CRM software can be complex and difficult to use. This is often one of the biggest barriers to entry for small businesses.

Lightweight CRM software is designed to be easy to use. The user interface is usually simpler and more intuitive than traditional CRM software. This makes it easier for small businesses to get up and running with CRM.

 

Lightweight CRM is a term that is used to describe CRM software that is affordable and easy to use. The two main characteristics of lightweight CRM are affordability and ease of use. If you are a small business owner, then lightweight CRM may be the right option for you.

 

Get started with CRM for small businesses

Skhokho provides a free trial for 14 days with no strings attached. Register for your Free trial here: https://skhokho.io/authentication/register

Try out our (Customer Relationship Management) CRM Solution by selecting the third option - you will not be billed until the end of the free trial, if you decide to proceed with the software. No credit card is required when you register.

Skhokho Business Management Software
Bertha Kgokong
Published on Sept. 22, 2022

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